Cat with green eyes

How to increase cat adoptions, improve morale and save money

Looking for a way to increase lifesaving and reduce costs? You may want to consider permanently lowering adoption fees. That’s exactly what Maria M. Benham, the then-President and CEO of Dubuque Regional Humane Society in Iowa did. As you’ll learn in their Maddie Talk Reducing Cat Adoption Fees Can Save Lives AND Expenses, the results… Learn More


4 fundraising tips your animal organization needs to know

Pretend you don’t work for your animal organization, but just heard about it on Facebook. Maybe you read that there was an urgent need for funds to repair damage from a fire, or to buy a new spay/neuter van, or pay the veterinary expenses of an injured pet. Whatever the reason, click over to your… Learn More

5 ways animal organizations can create and retain generous donors

What’s the secret to creating and retaining more generous donors? The answer may not be easy, but it’s definitely simple: Make them happy. That’s the word from Mark Rovner, founder and principal at Sea Change Strategies, speaking at the 2016 Best Friends National Conference. The reason it’s not easy, he said, is because statistics for donor… Learn More

Identifying, applying for and managing grant funds

What animal organization doesn’t need more money? None, right? But here’s a follow-up question: What animal organization loves to apply for grants? The same answer probably applies! If the grant process scares or confuses you, you’re not alone. But you’re not friendless, either. At the 2015 Best Friends National Conference, Mandy Pearce of Funding for… Learn More

How to build lasting relationships with your supporters

Is your shelter or rescue group missing out on one of the most powerful forms of support animal lovers can offer, the donation in memory of a lost loved one? This Sunday is National Pet Memorial Day, a day for those who have lost beloved companion animals to honor their memories. But it’s also a… Learn More

Is your animal organization ready for Giving Tuesday?

In 2012, a new charitable event exploded on the scene: Giving Tuesday, a day dedicated to the power of grassroots philanthropy and cause support. More than 10,000 organizations participated last year. Find out how your organization can take advantage of the donation power of this worldwide event in a free webinar from CharityHowTo on Wednesday,… Learn More

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