Does the idea of having millions of dollars to help animals seem out of reach for your shelter or rescue group?

Austin Pets Alive! started off as a very grassroots organization, raising every dollar through word of mouth.  Today, the animals of Austin are benefiting from support coming from donors in the community as well as nation-wide.

In a presentation at the 2015 American Pets Alive! Conference, Diane Blankenburg of Humane Network walks you through how to grow your organization's donor base.

She covers the the basics and a little bit more: What information do you need to have, what database do you need, how much time needs to be devoted to each category of fundraising? What does your development team ideally look like?

View the complete presentation here.