Happy #MaddieMonday! We hope you had a safe holiday. We have a lot of updates for you this week, including tips on growing your email list and a grant application deadline, so let’s get right to it!

How one animal organization uses Trello for dog foster management
Austin Pets Alive! was putting in a lot of work each day to let its foster dog network know about its pups that need temporary homes. The rescue organization would send out daily foster pleas to roughly 2,000 recipients. With 300 to 400 dogs needing foster care at any given time, the group was sending 12… Learn More

5 ways to start and grow your animal organization’s mailing list
As animal organizations struggle with Facebook’s increasingly restrictive algorithm, the need to make sure all your eggs aren’t in Facebook’s basket becomes more obvious. One of the often-neglected but best ways to accomplish that is by building and growing your own direct email capability — but how can you do that? While it’s been easy… Learn More

Maddie’s^® Idea Lab grant application window ends July 16th!
Do you have a great idea that will help pets? Maddie’s^® Idea Lab supports the development and assessment of innovative ideas that have a high likelihood of advancing lifesaving of dogs and cats, the utilization of foster care for dogs and cats or animal welfare leadership. Apply today

Million Cat Challenge Receives $2.5 Million Grant to Continue Revolutionizing Animal Sheltering, Thanks to Maddie
Maddie’s Fund is granting $2,580,741 to support the Million Cat Challenge as it expands to into its next phase of animal lifesaving in shelters across North America.

Want to increase lifesaving?
Stay connected through Maddie’s^® Pet Forum, use Maddie’s^® Pet Assistant app to increase foster care success and take advantage of free online training with Maddie’s^® University!