Should shelters and rescue groups refuse to adopt cats to homes that intend to let the cats go outdoors? Tanya Hilgendorf is president and CEO of the Humane Society of Huron Valley in Ann Arbor, Mich., where she believes the best adoptions happen when you match the right cat to the right home — even… Learn More

Want to know the secret to getting a shy black cat adopted, and win over the hearts of thousands in the process? Leave it up to the cat — and don’t be surprised if she decides to take the ice at a professional hockey game! That was the winning strategy for “Lucky” Jo-Pawvelski, a homeless… Learn More

Can Star Wars characters help get pets adopted? In a land far, far away they can – and do! On April 16, in Kansas City, MO, the newest MaddieCam Network member, KC Pet Project, will celebrate its Third Annual Star Wars Day. No, this isn’t just a really early “May the 4th Be With You”… Learn More

It happens all the time. You come across a photo of a pet on Facebook who’s looking for a home, and you want to help. What can you do besides adopting him yourself? If you’re thinking, “Share the post!”, you’re right. But despite your best intentions, you might not know the most effective way to… Learn More

Can one photo save the life of a long-standing pup? Absolutely, says Summer Huggins, volunteer photographer for Austin Pets Alive! But not just any photo will do. How about beginning a dog’s profile with an abbreviation? Not likely, says Elizabeth Doyle, senior creative copywriter for Best Friends Animal Society. At the American Pets Alive! 2015… Learn More

You rescue a pet, only to find they’ve rescued you right back. What happens next? You pay it forward! That’s what Maddie’s Fund® co-founders Dave and Cheryl Duffield did when they sought to honor their Miniature Schnauzer, Maddie, who always made them laugh and comforted them during stressful business times as Dave was launching a… Learn More

It’s the most important step you can take to help a newly adopted puppy mill dog adjust, say experts: If you don’t already have one, get another dog. While patience is the quality most needed by puppy mill rescue adopters, research conducted by Dr. Frank McMillan and presented at the University of Florida Maddie’s® Shelter… Learn More

She’s a dog who “looks like a cute hobo.” She’s the darling of the fashion world. She’s a spokesdog for shelter pet adoption. And she’s a puppy mill survivor. We’re talking about Toast Meets World, the adorable, tongue-lolling, sunglasses-wearning dog who has Instagram eating out of the palm of her paw. When she was suggested… Learn More

Worried your St. Patrick’s Day won’t be magically delicious? Never fear… Fearless Kitty’s MaddieCam Network Channel has it covered! Fearless Kitty Rescue may be a small, all volunteer-run rescue organization, but you’d never know it from the traffic they’re getting on the MaddieCam. After spending their second month of broadcasting within the top three visited… Learn More

Would you like local veterinarians to help foster orphaned kittens for your rescue group or shelter? Would the clinics be more willing to participate if they were offered some PR support? Or are you a veterinary practice that is already fostering kittens, or would like to, but could use some help getting them adopted, as… Learn More