Most of us in animal welfare are on board with the concept of community cats — unowned cats who live in neighborhoods, some feral, some social. Can that concept work for dogs, too? It’s not an idea that sits easily with most people. Communities with large numbers of stray dogs in the U.S. are rare,… Learn More

Probably the worst advice ever given in a major motion picture is this: “If you build it, they will come.” At least, it may work on ghosts of old-time baseball players, but it doesn’t work in social media. Just because you have a Facebook page or Twitter account doesn’t mean you’ll get results. You have… Learn More

What do you do if it’s Adopt A Shelter Cat Month and your social media accounts have nothing to share? Borrow some graphics from our funded Shelter Pet Project, of course! These are resized for display only; here’s how to save them to your computer or mobile device: Click on the image to display at… Learn More

You love pets or you wouldn’t be reading this. Ditto, supporting pet adoption. And you probably also love chocolate chip cookies. What do these things have to do with one another? In a classic marketing study conducted back in the 70s, researchers are Columbia University offered their test subjects jars of chocolate chip cookies, and… Learn More

Should shelters and rescue groups refuse to adopt cats to homes that intend to let the cats go outdoors? Tanya Hilgendorf is president and CEO of the Humane Society of Huron Valley in Ann Arbor, Mich., where she believes the best adoptions happen when you match the right cat to the right home — even… Learn More

What’s better than summer vacation for kids? Summer vacation spending time with and helping animals! If your kids are crazy about animals, and you want to encourage the development of empathy and compassion, summer programs working with homeless pets should be at the top of your family to-do list. Consider these possibilities. Reading programs are… Learn More

A guest post from Maddie’s Shelter Medicine Program at the University of Florida professor and Million Cat Challenge co-founder Dr. Julie Levy on rabies vaccination issues in TNR and return-to-field programs. How does your shelter respond to the concern about rabies vaccination and duration of immunity/booster vaccine requirements in your TNR/RTF programs? Here is some… Learn More

Have you ever tried to manage your shelter or rescue group’s Facebook page via your smartphone and find yourself frustrated that you couldn’t do what you needed to do? With Facebook’s Pages management app, you can — or at least, mostly. The free app is available for both iPhone and Android, and gives you most… Learn More

Want to know the secret to getting a shy black cat adopted, and win over the hearts of thousands in the process? Leave it up to the cat — and don’t be surprised if she decides to take the ice at a professional hockey game! That was the winning strategy for “Lucky” Jo-Pawvelski, a homeless… Learn More

Dane County, WI, is a good place for homeless pets, thanks to Maddie and the hard work of local animal adoption organizations. The Maddie’s® Pet Rescue Project in Dane County was a seven-year, collaborative effort to end the euthanasia of healthy and treatable shelter animals in the community. Four organizations came together during different periods… Learn More