Register now for Maddie’s Candid Conversation with Dr. Jyothi Robertson

Join us Tuesday, May 25 for an open, informal 30-minute conversation and Q+A with Dr. Jyothi V. Robertson, President and Founder of JVR Shelter Strategies. The chat will begin at 12n Pacific / 3pm Eastern. In her well-established career, Dr. Robertson has consulted on organizational structure and processes in the animal welfare field. Internationally recognized as… Learn More

What to do if you lose or find a pet

Did you know that what we don’t know about lost pets can hurt them? It’s true! We recently updated one of the most popular articles on our site about this very topic. Kat Albrecht-Thiessen, the article author is a former police officer, field training officer, police detective, and K9 (police bloodhounds and cadaver dogs) trainer turned… Learn More

Maddie’s Weekly Roundup: New marketing course, reputation management and more!

Happy Monday! Below is a brief round-up of new blog posts and resources we’ve added over the past week. Improve your marketing skills with this new self-paced course Want to learn more about how to market your animal welfare organization, or just sharpen your skills? Now available on Maddie’s® University, The FUNdamentals of Marketing course… Learn More

Improve your marketing skills with this new self-paced course

Want to learn more about how to market your animal welfare organization, or just sharpen your skills? Now available on Maddie’s® University, The FUNdamentals of Marketing course is for you! It’s designed for people with a rudimentary understanding of marketing, who want to elevate and improve their organization’s brand, voice and audience and have FUN… Learn More

Stars matter: Online reputation management for animal shelters

This is a guest post written by Jessica Schleder, the founder and CEO of Adoptimize.  Call me a snob, but you probably won’t find me dining at a restaurant that has a rating of fewer than 4.2 stars on Google. And, I certainly wouldn’t take my dog to this vet: I’m not alone: only 48%… Learn More

Maddie’s Weekly Roundup: Rebranding webcast, shelter data and more!

Happy Monday! Below is a brief round-up of new blog posts and resources we’ve added over the past week. Now’s the time to enter your Shelter Animals Count data! This is your friendly reminder to enter your Shelter Animals Count (SAC) data! Data plays an important role in the animal welfare sector. It has enabled… Learn More

Now’s the time to enter your Shelter Animals Count data!

This is your friendly reminder to enter your Shelter Animals Count (SAC) data! Data plays an important role in the animal welfare sector. It has enabled our industry to compile a complete picture of the animals entering and leaving shelters. You can see how your data compares to those in other states or look up… Learn More

Returning more animals home: has your animal shelter joined Petco Love Lost yet?

In case you missed it, Petco Love (formerly Petco) has been busy making changes to help keep more people and pets together! In fact, they just launched Petco Love Lost (formerly Finding Rover), a national resource to help easily reunite lost pets using their patented facial recognition technology. Pet companies, animal welfare organizations, and veterinarians… Learn More

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